1.
Johnston J, Sheehan M. Public relations: theory and practice. 4th edition. Sydney: Allen & Unwin; 2014.
2.
Dowie M. Selection of pages from Toxic sludge is good for you: Lies, damn lies, and the public relations industry. In: Toxic sludge is good for you: Lies, damn lies, and the public relations industry. 1st ed. Monroe, ME: Common Courage Press; 1995. p. 1–4.
3.
Archee R, Gurney M, Mohan T. Selection of pages from Communicating as Professionals. In: Communicating as Professionals. 3rd edition. Cengage Learning Australia; 2013. p. 3–27.
4.
Synnott G. ‘Public relations research’ in An introduction to public relations and communication management. In: An introduction to public relations and communication management. 2nd ed. South Melbourne, Vic: Oxford University Press; 2012. p. 121–44.
5.
Mahoney J. Analysing organisational communication in Strategic Communication: Principles and Practice. In: Strategic Communication: Principles and Practice. Oxford University Press; 2013. p. 65–87.
6.
Newsom D. Chapter 11 Tactics and techniques: details that make PR strategy work. In: This is PR: The realities of public relations. Wadsworth Publishing; 2007. p. 259–300.
7.
Bucknall, Kelly. Helping our young find wings to soar. The Courier - Mail [Internet]. Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.proquest.com/docview/1035553101?accountid=14543
8.
Hurst D. Jordanah Chan a foster care success story [Internet]. Brisbane Times; 7AD. Available from: http://www.brisbanetimes.com.au/queensland/jordanah-a-foster-care-success-story-20120906-25gz1.html
9.
Wilson, Rae. Advocate on quest to help cope with loss. The Chronicle.
10.
Eunson B. Chapter 17 Public communication. In: Communicating in the 21st century. Third edition. Milton, Qld: John Wiley and Sons Australia; 2012. p. 553–73.
11.
Queensland child protection week awards (Display ad). The Courier-Mail. 31AD;
12.
Strunk W, Ebooks Corporation. Chapter II Elementary rules of usage. In: The elements of style [Internet]. Mineola, NY: Dover Publications; 2006. Available from: http://libraryproxy.griffith.edu.au/login?url=http://www.griffith.eblib.com.au/EBLWeb/patron/?target=patron&extendedid=P_1889569_0
13.
Mahoney JS. Chapter 1 Introduction. In: Public relations writing in Australia. South Melbourne, Vic: Oxford University Press; 2008. p. 1–13.
14.
Sproule (Photographer) D. The best of Queensland. The Courier-Mail. 27AD;
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Wynter V. Four briefs on the Camooweal Drovers’ Camp Festival. Tropical Queensland Calendar, Desert Channels Queensland, Travel Down Under, Queensland Holidays.com. 2011.
16.
Public Relations Institute of Australia (PRIA) Code of Ethics [Internet]. Public Relations Institute of Australia; 2013. Available from: https://www.pria.com.au/about-pria/code-of-ethics-privacy/code-of-ethics/
17.
Hornery A, editor. Duracell bunny ad again ruled to be deceptive. Sydney Morning Herald. 2002 Jan 31;
18.
Wilson T. The ‘food miles’ fallacy. Institute of Public Affairs Review: A Quarterly Review of Politics and Public Affairs [Internet]. 2007;59(2). Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.informit.com.au/documentSummary;dn=931238044289823;res=IELAPA
19.
Media Entertainment & Arts Alliance - Journalists’ Code of Ethics [Internet]. 2013. Available from: http://www.alliance.org.au/code-of-ethics.html
20.
Rowe D, Brass K. Praise the brand and pass the gag. New Doctor [Internet]. 2008;88. Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.informit.com.au/documentSummary;dn=551697367007075;res=IELAPA
21.
Wilcox DL, Cameron GT, Reber BH, Shin JH. Chapter 12 The internet and social media: tweeting the revolution. In: Think public relations. Boston: Pearson; 2013. p. 245–63.
22.
Barger C. Chapter 1 The lay of the land. In: The social media strategist: build a successful program from the inside out. New York: McGraw-Hill; 2012. p. 1–16.
23.
Bruns A. Management: Doing social media - some fundamental principles. Keeping Good Companies [Internet]. 2010;62(5):309–11. Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.informit.com.au/documentSummary;dn=417211841056377;res=IELBUS
24.
Passmore, Daryl. Child carers ban book - Frank educational publication for tots ‘goes too far’. The Sunday Mail [Internet]. 1AD; Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.proquest.com/docview/353495405?pq-origsite=summon
25.
Horin, Adele. From top to bottom, book aims to teach children to own their bodies. Sydney Morning Herald [Internet]. 2AD; Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.proquest.com/docview/364091809?pq-origsite=summon
26.
Stockwell S, Informit. Political campaign strategy: doing democracy in the 21st century [Internet]. Melbourne: Australian Scholarly Publishing; 2005. Available from: http://libraryproxy.griffith.edu.au/login?url=http://search.informit.com.au/documentSummary;dn=664607486641632;res=IELHSS
27.
Johnston J. Chapter 13 Media relations in context: case studies. In: Media relations: Issues and strategies. Crows Nest, N.S.W.: Allen & Unwin; 2007. p. 215–46.
28.
Fuller P. Communication: ‘It’s more than a media release’. Public Administration Today [Internet]. 2012;30. Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.informit.com.au/documentSummary;dn=555177620843079;res=IELAPA
29.
Wynter V. Media release template. 2013.
30.
Turner M, Websdale-Morrissey D. Chapter 1 Sponsorship : a fact of life. In: Critical funds: Sponsorships in Australia and how to get them. Ringwood, Vic: Penguin Books; 2001. p. 1–5.
31.
Dimitrov R. The strategic response: an introduction to non-profit communication. Third Sector Review [Internet]. 14(2). Available from: http://libraryproxy.griffith.edu.au/login?url=https://search.informit.com.au/documentSummary;dn=200908246;res=IELAPA
32.
Regester M, Larkin J. Chapter 5 An issue ignored is a crisis ensured. In: Risk issues and crisis management in public relations: a casebook of best practice [Internet]. 4th ed. Philadelphia: Kogan Page; 2008. p. 95–122. Available from: http://libraryproxy.griffith.edu.au/login?url=http://site.ebrary.com/lib/griffith/reader.action?docID=10233408&ppg=113
33.
Regester M, Larkin J, Regester M. Risk issues and crisis management in public relations: a casebook of best practice [Internet]. 4th ed. London: Kogan Page; 2008. Available from: http://libraryproxy.griffith.edu.au/login?url=https://ebookcentral.proquest.com/lib/griffith/detail.action?docID=350659
34.
Coombs WT. Ongoing crisis communication: planning, managing, and responding. Fourth edition. Thousand Oaks, California: SAGE; 2014.
35.
Barger C. The social media strategist: build a successful program from the inside out. New York: McGraw-Hill; 2012.
36.
Chia J, Synnott G. An introduction to public relations and communication management. 2nd ed. South Melbourne, Vic: Oxford University Press; 2012.
37.
Chia J, Synnott G. An introduction to public relations: from theory to practice. South Melbourne, Vic: Oxford University Press; 2009.
38.
Lamble S. News as it happens: an introduction to journalism. South Melbourne, Vic: Oxford University Press; 2011.
39.
Mahoney JS. Public relations writing in Australia. South Melbourne, Vic: Oxford University Press; 2008.
40.
Seitel FP, MyiLibrary. The practice of public relations [Internet]. 12th ed. [S.l.]: Pearson Education, Limited; 2013. Available from: http://libraryproxy.griffith.edu.au/login?url=http://lib.myilibrary.com?ID=543340
41.
Strunk W. The elements of style [Internet]. Mineola, NY: Dover Publications; 2006. Available from: http://libraryproxy.griffith.edu.au/login?url=https://ebookcentral.proquest.com/lib/griffith/detail.action?docID=1889569
